CONTACT US
SUPPORT@SOSOCLOTHING.SE
We’re a small Swedish team operating across all time zones, and email is the best way to reach us. We’re available 24/7 and guarantee a response within 24 hours—your satisfaction is our priority.
SOSOBROTHERS CUSTOM DENIM - SHOWROOM & HQ
Welcome to our Umeå showroom, where northern charm meets the craft of Swedish heritage.
Book an appointment for a one-on-one session with Fredrik Milton and design your perfect pair of custom jeans.
We’re also open Monday–Friday, 10:00–13:00, where Johan will be happy to welcome you for walk-ins.
📍 Skolgatan 36A, 903 25 Umeå
For Umeå appointments only.



We're the Sosobrothers
Johan, one of our founders, is the driving force behind SOSO’s online presence, committed to delivering an exceptional customer experience. With a background in web development and marketing, Johan’s passion for sustainable products, combined with his move to Thailand, led to the creation of SOSO Clothing after his favorite Levi’s model was discontinued.
Fredrik Milton, our social media expert and sales manager, brings over 25 years of denim retail expertise, having worked with renowned brands such as Nudie, Edwin, Lee, Wrangler, and Levi’s. Named Sweden’s best denim salesman, Fredrik is always ready to assist with sizing questions and pre-order advice.
Jannis, co-founder and CEO, originally managed our production facilities in Bangkok. After returning to Sweden, he now oversees design and production, driving our proprietary denim innovations. Jannis’ passion for sourcing new denims and hardware is unmatched, and he takes pride in welcoming new members to our ever-growing SOSO family.
SOSO Clothing was born from a shared love for unique, customized, and high-quality denim, as well as heritage workwear. Together, we form the cornerstone of this extraordinary denim brand.
