The SOSO 33OZ-TBOL Denim Fade Challenge: Join The Heaviest Denim Fade Competition in the World…


SOSO Annual Fade Competition: 33OZ-TBOL Edition

Are you ready to take your denim game to the next level? Brace yourselves, denim enthusiasts, because the world’s first heaviest denim fade competition is here, and it’s bigger and better than ever! Starting on January 1st, 2024, you have the chance to prove your worthy of the fades by wearing the legendary 33OZ-TBOL Classic or Double Indigo selvedge fabric for an entire year. This is your golden opportunity to showcase your dedication to denim and compete for fantastic prizes while doing what you love (or will hate) after 365 days!

As you gear up for this epic denim adventure, remember that this fade competition runs alongside the renowned Indigo Invitational Y4. We highly recommend you consider joining both competitions for an even more exciting and rewarding experience.

Don’t miss out on this unique opportunity to showcase your denim fading skills and connect with fellow enthusiasts from around the world. Grab your 33OZ-TBOL denim, register today, and get ready to make 2024 the year your fades shine brighter than ever before! Join us in celebrating the art of denim and the community that shares your passion.


How to Enter

Entering the competition is a breeze. Here are the simple steps to get started:

  1. Get Your 33OZ-TBOL Denim: First and foremost, you’ll need an unworn pair of jeans or a jacket made with the iconic 33OZ-TBOL fabrics. This heavyweight denim is not for the faint of heart, but it’s perfect for those who appreciate quality and durability.

  2. Register: Head to here and enter your name and details to officially join the challenge. Registration is open now and will remain open until December 31st, 2023. Don’t miss your chance to participate!

  3. Upload a Picture: On January 1st, 2024, upload a raw proof of your unworn 33OZ-TBOL denim. This will serve as your “before” picture, capturing the pristine state of your jeans or jacket before the fade journey begins.

  4. Wear with Pride: Wear your 33OZ-TBOL denim proudly for 365 days, documenting the evolving fades and character that develop over time.

  5. Win Prizes: At the end of the challenge, we’ll select our top three winners based on the quality and uniqueness of the fades achieved. Prizes await those who demonstrate exceptional fading skills and dedication to the competition.

But that’s not all! We appreciate your commitment to denim, and as a token of our gratitude, everyone who enters the competition will receive a complimentary 33OZ-TBOL competition Tee. Plus, right now, you can enjoy a 20% discount on your next order by using the code: TBOL. It’s our way of saying thank you for being a part of this incredible journey.


Competition Details

  • Start Date: January 1st, 2024
  • Registration Period: Open Now Until December 31st, 2023
  • Rules: It’s simple – wear 33OZ-TBOL fabric and enjoy the journey! No complex guidelines, just your passion for denim.
  • Submission: Join CLUB SOSO on Telegram for monthly fade updates and connect with fellow denim enthusiasts. It’s the perfect platform to share your journey and gain inspiration from others.
  • Life Insurance Policy: Not applicable – this competition is all about fun and fades, so leave your worries behind and embrace the denim challenge of a lifetime.

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